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Americana

The Jefferson’s, All-American Family Band

May 10, 2023

The Jeffersons is a family band from Albuquerque, New Mexico, consisting of Terry and his three daughters, Dixie, Molly, and Clarabelle. Terry is tone deaf and the daughters’ only musical education stems from calling customer service numbers and listening to music on hold. Eventually, the family’s landline was terminated, after they had accrued a debt of more than $51,000 in unpaid bills. Terry maintains a positive attitude, “It’s still cheaper than tuition at Juilliard.” The strange story made it into a local newspaper and Terry became celebrated for his unorthodox pedagogical approach.

Fig. 1 — A selection of pins which helped make The Jeffersons' fortune.

"Music isn't about hitting the right notes. It's about hitting the notes that feel right."

The Jeffersons became mini-celebrities overnight and managed to book shows in concert halls across America and used the profits to pay off their debt. The tour was marketed as a world tour, although all venues were in the lower 48. All the concerts were subsequently cancelled due to a global pandemic, but luckily, tickets were sold as non-refundable. As of this date, the group has no songs and has never played a live concert, yet have become millionaires by selling tour merch like t-shirts, posters, pins, and zines. It is the only case of a musical group who made millions as a result of a global lockdown. They are currently at work on their first song, “Remember the Pavement.”

Fig. 2 — The Jeffersons have yet to complete one song, yet have names for all the songs on their (possibly) forthcoming album.

"I sold my flute but it's all good, Dixie said she'll let me use hers when we start touring. And Clarabelle's gonna play the cowbell or something."

A montage of all the posters created for the Americana fictional band. Featuring individual portraits of the band members and group portraits. The photos were shot by Jean Malek, the concept and design of the posters is a collaboration between PDT.studio and Billy Club Studio, and some are going to be available as an open edition poster series.
Fig. 5 — These charming portraits were taken by their neighbour, Earl "Snapshot" Johnson, who never got the memo that it's no longer the 80s.
Fig. 3 — Poster depicting Molly and her instrument.
Fig. 4 — A limited-edition zine that offers further insight into The Jeffersons story.
A one-colored screen printed poster on thick, off-white textured paper featuring a striking design for the Americana band's canceled world tour. The poster is a limited edition release, and features bold, eye-catching typography and graphics.
Fig. 6 - The Jeffersons may have never played a single show, but they still managed to create a screen printed tour poster for their canceled world tour. A true testament to their hustle.

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